SMATCHA x Califia Farms

Earlier this September, we teamed up with Califia Farms for three days of matcha, bringing our special collaboration drink to SMATCHA stores in London.

Made with Califia Farms’ Oat Barista Blend and our matcha, the collaboration was all about creating a smooth, creamy matcha moment that could be enjoyed throughout the day.

£1 Matcha. Yes, Really.

From 18–20 September, customers at our Westfield London and Brent Cross stores were able to try the collaboration matcha for just £1.

With the first 100 customers each day getting the special offer, we welcomed matcha lovers, first-time visitors and curious customers throughout the three-day collaboration.

Three Days of Matcha

It was a chance to bring two brands together through something simple: a good cup of matcha.

We loved seeing customers discover the drink, enjoy it with friends and make it part of their day. From quick matcha runs to afternoon shopping breaks, the collaboration brought plenty of energy into our stores.

A big thank you to everyone who came by and made the three days so special — and to Califia Farms for collaborating with us.

Until the next one. 🍵